To create a pro-consumer and pro-business infocomm environment, IDA formulates infocomm-related policies, standards, codes of practice and advisory guidelines aimed at leveling the playing field for infocomm service providers and empowering consumers and businesses with more choices.

IDA plays an active role in developing Singapore’s pool of globally-competitive infocomm talent and an infocomm-savvy workforce. We are also focused on driving consumer education initiatives, ensuring digital inclusion and supporting the effective use of infocomm in community outreach efforts.

Overview

IDA drives the growth, competitiveness and innovation of Singapore’s infocomm industry by nurturing local infocomm enterprises and supporting them in their internationalisation efforts. We also seek to inject greater vibrancy into the infocomm ecosystem by attracting world-class global infocomm MNCs and startups to hub in Singapore.

Media ICT

ICT is transforming strategic business activities in the Media and Entertainment (M&E) industry, and global M&E spending on infocomm enablers such as telecommunications services, IT services, hardware and software will grow accordingly.

At the same time, the rapid proliferation of connected devices such as tablets, smart phones, connected TV, and consoles will further drive demand for, and consumption of, digital content and services. For the M&E sector, there is thus a growing need to utilise ICT innovatively in new business models that will enable them to monetise their content and services more effectively while continue to provide high-quality yet cost-compelling content services for consumers.